From its roots in Bowral, in the Southern Highlands of NSW to the world stage of Selfridges and Harrods, it has been a meteoric rise for Australian skin, hair and nails brand Qsilica, which this month celebrates its 10th year. And to mark the milestone, the family owned brand will be saying ThankQ to its many supporters as it plans for an even more expansive range in the years ahead.
Launching into the Australian market in 2006 with its first supplement to support healthy skin, hair and nails, Qsilica expanded into results oriented skin care products five years later. The brand has gone on to win more than 12 awards both here and internationally, including three recent wins for the Naturally CLEAR range.
'Qsilica is as relevant to women today as it was when we first launched 10 years ago, because of its natural approach to health and beauty. Our philosophy has always been that beauty happens from the inside out and we have seen this adopted by many over the years as more and more people are seeking holistic support for their skin, hair and nails," says creator, Peter Harwood of Planet Health, a natural health company founded in 1996.
At the heart of the Qsilica range is mineral silica – derived from the naturally occurring Quartz Crystal (of which Qsilica gets its name). To pay tribute to this signature strengthening ingredient, Qsilica is giving away $1,000 worth of Swarovski Crystals and $2,500 of Qsilica product as it says ThankQ to its loyal customers this month.
There are more than 25 products in the Qsilica range today – including the original supplement for healthy skin, hair and nails, Qsilica Skin, Hair & Nails Colloidal Silica Gel - through to inside and out formula's that support beauty, sleep, blemish control and collagen. Stockists such as Priceline Pharmacy have supported consistent growth to see Qsilica establish its place as the leading skin, hair and nail focused brand in Australia.
'Qsilica will continue to evolve and be a range that women can turn to for naturally derived beauty with confidence that they work, are animal friendly and Australian made and owned," says Peter Harwood. In addition to a new creative campaign for the brand, new products are also in production and set to launch by mid-2017.
The Qsilica range includes:
Qsilica Skin, Hair & Nails Colloidal Silica Gel and Capsules
Designed to promote beauty from the inside out, Qsilica supplements are formulated using premium colloidal mineral silica to specifically assist the health and strength of hair, skin, nails and connective tissue.
Qsilica One-A-Day Formula
The best selling Qsilica Tablets provide a convenient once daily supplement for intensive hair, skin and nails support. Containing high strength Colloidal Silica, Zinc, Selenium and Biotin, Qsilica One-A-Day Tablets help prevent nail breakages, enhance skin health and provide antioxidant protection.
Qsilica products combine scientific research with botanical and nutrient rich ingredients to deliver a results oriented approach to natural beauty.
For more information about the ThankQ Swarovski promotion, visit www.qsilica.com.au
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