Olympic and Commonwealth Games champion swimmer Hayley Lewis had countless business ideas buzzing around in her head before she took the plunge and started her own small business. With no previous business training or on-the-job experience, she opened the first learn-to-swim school located in a major shopping centre in Australia. Drawing on her experience, both as a successful business woman and an athlete, Hayley gives a personal account of life in the small business world and guides you through all you need to know to start your own business, including:
researching your idea and your competition
creating a winning business plan
finding finance
getting the location right
marketing and building your customer base
hiring staff staying motivated and
maintaining a healthy work-life balance.
With inspirational cases studies from enterprising women and practical information throughout, this book is for every woman who has ever dreamt of starting her own business.
The Brisbane mother-of-two may have different priorities since retiring from sporting life, but she'll always be remembered as the 15-year-old 'girl next door' who swam her way to five gold's at the Auckland Commonwealth Games in 1990. Hayley Lewis took her athletic accomplishments a step further the following year, but surging to 200m freestyle glory at the World Championships in Perth. Out of the water, Hayley has embarked on several business ventures including her own swim school at Westfield Carindale in Brisbane. This was the first time anyone had placed a Swim school in a shopping centre, the result was proven to be a very successful business plan spanning over ten years. In 2010, due to Westfield closures, Haley said good bye to swimming and closed the Swim School. This became an opportune time for Hayley to embark on another life-long dream and bought a well known Brisbane gift store called 'Coming Up Rose' which is already proving to be another one of Hayley's business successes. Hayley remains highly sought after for speaking engagmetsna dn personal appearances and is the current host of The Biggest Loser.
Dream Believe Create: A Woman's Guide to Small Business
Harper Collins Australia
Author: Hayley Lewis
ISBN: 9780732292140
Price: $29.99
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