Boulevarde Plans ft. Aeora Interview

Boulevarde Plans ft. Aeora

Releasing their debut single 'I Needed You feat. Nick De La Hoyde' just last year, Sydney duo Boulevarde have impressed industry and fans alike with a songwriting sensibility well beyond their years. For the release of their follow up single 'Plans', they've teamed up with Melbourne singer/songwriter Aeora, who's vocal delivery is nothing short of stunning; powerfully commanding whilst retaining beautifully raw and honest qualities.

Releasing their debut single 'I Needed You feat. Nick De La Hoyde' just last year, Sydney duo Boulevarde have impressed industry and fans alike with a songwriting sensibility well beyond their years. For the release of their follow up single 'Plans', they've teamed up with Melbourne singer/songwriter Aeora, who's vocal delivery is nothing short of stunning; powerfully commanding whilst retaining beautifully raw and honest qualities.

Produced by the talented team over at Fat Poodle Productions, the release will be accompanied by the duo's first official music video. Directed by award winning producer, Ellen Dedes-Vallas who's previous work includes content for Nickelodeon and The Walt Disney Company, she finds a unique way of integrating Boulevarde and Aeora into the charming storyline of the clip.

On how the collaboration came to be, Boulevarde explains, "we're always scouting for talented vocalists to work with, and we found this song on JJJ Unearthed by Aeora called Fenceline - it was so unique, so powerful and her vocal delivery just carried so much weight and emotion. It was one of those one's where we were typing an email up before the song even ends." With Aeora adding, "The lyrics and melodies came to me really quickly for this track. I was in this headspace of starting to realise I could feel content with how everything was going in my life and that I could just enjoy myself. I also really enjoyed the dynamic we created through working on this song together. It flowed really easily from my end when putting my ideas out there."

Boulevarde's new single 'Plans' is out now on Central Station Records.

Interview with Boulevarde

Question: How would you describe your music?

Boulevarde: Our music is emotive, left of centre and most importantly, honest.


Question: What inspired Plans?

Boulevarde: There wasn't one single inspiration for Plans. For us, this track was a journey within itself. Two years in the making with so many versions and revisions, every step of the way was inspired by new art and new ideas. In a way the message of the song became a reflection of the process. Plans is an ode to believing in yourself and your ambitions and letting go of the expectations of others.


Question: Can you tell us about the video clip?

Boulevarde: We're so damn proud of the music video for Plans. The initial spark for the clip came to Jordan when he saw a photo of one of his mates with an Elvis tribute artist. At the time, we had the idea we wanted to convey of letting go of expectations and writing your own story and a tribute artist has to be a person who truly believes in this.

We sat down with our producer and hashed out a storyboard and this laid the foundation of months of hard work from the team involved. The idea was ambitious but with the help of Ellen at Fat Poodle Productions and Alex at Arctic Media it came together.

Here's the crazy bit, only after we filmed the clip and were looking back through key moments of the process did we realise that by complete coincidence that the same tribute artist in the photo that inspired the clip is in fact the star of the Plans official music video, Steve King.


Question: What was it like working with Aeora?

Boulevarde: Aeora is an incredibly talented Singer/Songwriter, sometimes working by email correspondence can be tricky, but with Aeora, the creative process was a dream. We would love to work with her again.


Question: Which is your favourite song to perform live and why?

Boulevarde: Plans, because whether or not the people in the room knew the words at the start the track, by the second chorus no doubt they'll be singing the lyrics right back at us! It's that kind of track.


Question: If you could have anyone, in the world, attend a show, who would it be?

Boulevarde: Gladys Berejiklian. But we probably couldn't afford her police escort.


Question: Do you prefer performing live or recording?

Boulevarde: There are super rewarding aspects to performing music and being in the studio. But I think performing that music that you've spent countless hours working on and seeing such amazing reactions is the end game.

Question: What is the story behind the band name?

Boulevarde: We used to have a studio on a street called The Boulevarde by the beach and just that atmosphere was a huge inspiration for the music we were writing at the time. We wanted a name that was synonymous with good vibes and memories so we landed on Boulevarde and it stuck!


Question: How did the band come together?

Boulevarde: We met as colleagues working at a DJ/Music store in Sydney, where our working relationship quickly became a strong bond which all started with "Hey, you should come over and make some music" some five years ago.


Question: What motivates you most when writing music?

Boulevarde: To be completely honest, our ultimate goal with the music we write is to create something that we love. Of course we want others to relate to and enjoy our music but most importantly we want to create new and exciting records that we want to see in the world.


Question: Which music/artists are you currently listening to?

Boulevarde: When it comes to our spotify saved tracks, what we actually listen to separately is can be very different. Jordan is all over the new Bring Me The Horizon. As a full time DJ in Sydney, you'll find Edgar shopping around the Tech-House aisle on Beatport.

When we're listening to music together you'll hear a lot of Australian Music. Like fellow Sydney boys Mansionair, some Hayden James and of course a bit of Billie Eilish (she's amazing right?).

Question: What or who was your inspiration to go into the music industry?

Boulevarde: We both were involved with music for as long as we can remember so it felt natural to start Boulevarde. Musically, our initial inspirations were Australian artists like Wave Racer and, of course, Flume.


Question: If you could collaborate with another artist, who would it be?

Boulevarde: We would love to sit in a session with somebody like Lido, he is such a forward thinking producer and another big inspiration for us. You learn a lot from writing with others and being in the same session as someone of his calibre would be so valuable!


Question: What's a typical day like?

Boulevarde: A typical day for Jordan is hanging out with his son and producing music and art for others and for Edgar it's DJing around Sydney and being an model father to his mastiff, Panda. Studio sessions and hangs weekly keep us sane!


Question: Can you share your socials?

Boulevarde: facebook.com/boulevardemusic
@boulevardemusic
boulevardemusic.com.


Interview by Brooke Hunter